PRINCIPALS
Michael Jordan
CHIEF EXECUTIVE OFFICER/CHIEF CREATIVE OFFICER
MJ started his advertising career while still a teenager at Amherst College. He began as a copywriter on Diet Coke, Heineken, Mastercard and Lego. Then, hired as the youngest EVP ever at Gotham, Mike went on to lead the entrepreneurial agency to 11 straight new business wins, including AOL, E*TRADE, AT&T, Fidelity and Priceline. Some highlights included taking AOL from 5 to 35 million members. Launching E*TRADE with the anti-broker “Someday we’ll all invest this way” campaign. And increasing the stock of Priceline (and William Shatner) from $4 to $60.
As Gotham evolved, Mike creatively oversaw dozens of businesses – from Bank of America to FreshDirect. Mercedes dealers to Lindt Chocolate. Denny’s to Reebok.
Then in 2012, MJ founded 31 Lengths. In the decade since, the agency has worked with over 50 clients, the majority of which had worked with Mike previously.
A second-generation agency owner, MJ has won nearly 100 industry creative awards. But more rewarding than that has been his successful work with international charities, government agencies, and cause-related non-profits. Mike is a competitive soccer and paddle tennis player. And yes, he disappoints car service men around the world when they arrive at the airport expecting to pick up the “other” Michael Jordan.
Angelle Juneau
CREATIVE DIRECTOR
The lead Creative at 31 Lengths, Angelle brings a rare mix of skills and talent to her work. Actually, it’s more like a spicy gumbo.
Hailing from New Orleans, Angelle was trained at the Creative Circus in Atlanta. No, she did not tame lions or ride unicycles, but she did learn to juggle assignments, balance type, and jump through hoops.
Angelle began her career at Mullen and McCann, where she created campaigns for TRESémme, L’Oreal and New Balance. As hire #1 at 31 Lengths, Angelle now oversees all Art Direction, UX design and Information Architecture. She touches every piece of business, ensuring that each ad and website has a clear, intuitive flow.
Angelle’s insatiable curiosity has made her a star at CRM and social media. Her gregarious nature makes her invaluable in client relationships. And her intuition has made her a strategic savant.
While Angelle is proud of her many noteworthy creations, her two favorites are children Genevieve, and Henry, ages 4 and 1.